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Gamestorming methods

How-Now-Wow Matrix

When people want to develop new ideas, they most often think out of the box in the brainstorming or divergent phase. However, when it comes to convergence, people often end up picking ideas that are most familiar to them. This is called a ‘creative paradox’ or a ‘creadox’.

The How-Now-Wow matrix is an idea selection tool that breaks the creadox by forcing people to weigh each idea on 2 parameters.

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Thiagi Group

Playing with Status

Participants are given a short script of 8-10 lines of neutral dialogue. The scene may depict a job interview (see the sample below) or a coaching session. Pairs take turns enacting the scene, playing with the status relationships through non-verbal behaviours.
Thiagi Group

Seven Words

Ever heard the cliché, “It's not what you say, but how you say it”? The Seven Words jolt dramatically demonstrates this principle. You demonstrate how the meaning of a sentence changes as you emphasize different words. Later, you invite pairs of participants to explore this concept.

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Mike Clargo

Virtual Flipcharts (within the webcam)

Free open-source tool that allows you to simply type or scribe notes & immediately see them appear in a large flipchart image on your webcam within the meeting.

Most facilitators know the power of a flipchart to draw out, capture and recognise participant input. But flipcharts are not so easy to use in the online world.

Virtual Flipcharts plug this gap and provide an easy to use tool that will be very familiar to you and your team. It even looks like a physical flipchart.

During the conversation, you type or scribe (draw) things directly into a page on Powerpoint and they appear instantly on your virtual flipchart in your webcam window. This means that they can play a part in simple 'round-virtual-table' face to face discussion without the disruption of screen sharing.

Create as many pages as you need and move between them with a scroll of your mouse.

Furthermore, the content of the virtual flipchart pages can instantly be distributed via emails to everyone at the meeting, and/or it can be send as sticky-notes to any of the other tools and techniques you might be using (for grouping, sorting, voting, display, off-line work, syndicates etc.)

    Use cases: Capture ideas in a brainstorm; Record different perspectives in a discussion; Put ideas into the parking lot; Sketch out an idea or explanation; Create simple tools (like SWOT) within it; ... basically, anything you would use a real flipchart for.
Paola Ferrario

Domande e risposte galleggianti


La pianificazione dell'accettazione e della risposta alle domande è una delle parti più difficili dello svolgimento di una riunione, un workshop o una presentazione. Ci sarà abbastanza tempo per le domande e risposte? Il pubblico è disposto a fare domande? Quante domande faranno? Accetto le domande alla fine o per tutto il tempo? Come faccio a sapere se alle domande è stata data una risposta utile?

Thiagi Group

Triple Nine

The key to such procedures as need analysis, market research, and evaluation is the ability to find patterns in available information, collect additional information, and come to logical conclusions. We devised a game with a pocket calculator to teach this type of logical thinking.

Thiagi Group

Participants from Hell

This is a structured sharing activity that enables us to explore techniques for handling participants who disrupt interactive training sessions. 


Different teams receive envelopes labeled with different types of disruptive participants. Participants brainstorm guidelines for handling disruptive behaviours, record the guidelines on a card, and place the card inside the envelope. 

Teams rotate the envelopes and generate guideline cards for handling other types of disruptive participants. During the evaluation round, team members review the guideline cards generated by other teams and identify the top five suggestions.

Jonathan Courtney (AJ&Smart Berlin)

Lightning Decision Jam (LDJ)

It doesn’t matter where you work and what your job role is, if you work with other people together as a team, you will always encounter the same challenges:

  • Unclear goals and miscommunication that cause busy work and overtime
  • Unstructured meetings that leave attendants tired, confused and without clear outcomes.
  • Frustration builds up because internal challenges to productivity are not addressed
  • Sudden changes in priorities lead to a loss of focus and momentum
  • Muddled compromise takes the place of clear decision- making, leaving everybody to come up with their own interpretation.
  • In short, a lack of structure leads to a waste of time and effort, projects that drag on for too long and frustrated, burnt out teams.
AJ&Smart has worked with some of the most innovative, productive companies in the world. What sets their teams apart from others is not better tools, bigger talent or more beautiful offices. The secret sauce to becoming a more productive, more creative and happier team is simple:
Replace all open discussion or brainstorming with a structured process that leads to more ideas, clearer decisions and better outcomes.


When a good process provides guardrails and a clear path to follow, it becomes easier to come up with ideas, make decisions and solve problems.


This is why AJ&Smart created Lightning Decision Jam (LDJ). It’s a simple and short, but powerful group exercise that can be run either in-person, in the same room, or remotely with distributed teams.
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