This is a creativity technique using the thesaurus as a resource. Any workshop that is stuck can use this method as a way of generating ideas.
To generate ideas
- paper and pencils
Several thesauri are needed preferably one per person or computers with internet access with a connection to thesaurus.com.
Start with a word describing some aspect of the issue under consideration, look it up in the Thesaurus and see what other words are mentioned.
Make a note of any promising words and phrases and let them point you to other sections of the Thesaurus.
At the end of your browsing session you will have a long list of words and phrases that can then be explored in more depth.
The ideas need to be explored in greater depth and/or processes.
Derived from: All Known Idea Generating methods Researched by Martin Leith