54 methods
Jonathan Courtney (AJ&Smart Berlin)

Lightning Decision Jam (LDJ)

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The problem with anything that requires creative thinking is that it’s easy to get lost—lose focus and fall into the trap of having useless, open-ended, unstructured discussions. Here’s the most effective solution I’ve found: Replace all open, unstructured discussion with a clear process.

What to use this exercise for: Anything which requires a group of people to make decisions, solve problems or discuss challenges. It’s always good to frame an LDJ session with a broad topic, here are some examples:

  • The conversion flow of our checkout
  • Our internal design process
  • How we organise events
  • Keeping up with our competition
  • Improving sales flow
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MediaLAB Amsterdam

Empathy map

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An empathy map is a tool to help a design team to empathize with the people they are designing for. You can make an empathy map for a group of people or for a persona.

To be used after doing personas when more insights are needed.

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MediaLAB Amsterdam

MoSCoW

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MoSCoW is a method that allows the team to prioritize the different features that they will work on. Features are then categorized into “Must have”, “Should have”, “Could have”, or “Would like but won‘t get”.

To be used at the beginning of a timeslot (for example during Sprint planning) and when planning is needed.

Hyper Island

Design Sprint for Any Team

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Inspired by Google’s design sprint process, this workshop provides a structure that teams can use to rapidly prototype and test new ideas. Use this workshop to rapidly ideate, prototype and try out a new concept and practice working creatively and quickly with your team.

MediaLAB Amsterdam

Backcasting

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Backcasting is a method for planning the actions necessary to reach desired future goals. This method is often applied in a workshop format with stakeholders participating.

To be used when a future goal (even if it is vague) has been identified.

Hyper Island

90-Minute Prototypes

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90-Minute Prototypes is a short and sweet prototyping workshop that challenges teams to build basic clickable app prototypes within 90 minutes. It’s easy to plan and run and demonstrates how rapidly an insight can be turned into a test-ready prototype. Use it to inspire your team to embrace a prototyping mindset.

MediaLAB Amsterdam

Dot voting

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Dot voting is a collective way of prioritizing and converging on a design solution that uses group voting.

To be used when there are more ideas than can be feasible to develop further.

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