Generating alternatives for each attribute of a problem, object, or situation
The rules are simple:
A. List the attributes of the problem, object, or situation as you would in a standard attribute analysis.
B. Under each attribute, list all the alternatives you can think of.
C. Choose an alternative from each column at random and assemble the choices into a possibility for a new idea. Repeat the choosing and assembly many times.
Example problem: Develop a better bandaid.
What are the current attributes of a bandaid? In the table below the attributes are listed in the first row and alternates are listed under each attribute.
History of Development: Unknown