Jake Knapp

Jake Knapp

General Partner at Character Capital. Author of CLICK, SPRINT, and MAKE TIME.
Jake Knapp is the author of New York Times bestseller "Sprint" and "Make Time". Jake spent 10 years at Google and Google Ventures, where he created the Design Sprint process. He has since run it over 150 times with companies like Nest, Slack, 23andMe, Uber, and Flatiron Health. Previously, Jake helped build products like Gmail, Google Hangouts, and Microsoft Encarta. He is currently among the world’s tallest aspiring novelists.
Jake Knapp is the author of New York Times bestseller "Sprint" and "Make Time". Jake spent 10 years at Google and Google Ventures, where he created the Design Sprint process. He has since run it over 150 times with companies like Nest, Slack, 23andMe, Uber, and Flatiron Health. Previously, Jake helped build products like Gmail, Google Hangouts, and Microsoft Encarta. He is currently among the world’s tallest aspiring novelists.
jakeknapp.com/
linkedin.com/in/jake-knapp/
Topics
idea generationinnovationdesign sprintstrategyprototypingbrandingremotemarketingremote-friendlydesignproblem solving
Templates in the SessionLab library
Design Sprint 2.0

Design Sprint 2.0

problem solving
Design
Prototyping
idea generation
Step-by-step process for solving big problems and testing new ideas in just 4 days. Design Sprint 2.0 is simply t...
Read more
4 days
4 - 12
2
Jake Knapp
Jake Knapp
The Three-Hour Brand Sprint

The Three-Hour Brand Sprint

strategy
Branding
marketing
remote
This 3-hour workshop helps to make the abstract idea of “our brand” into something concrete. After doing the exer...
Read more
3h 10m
2 - 6
Jake Knapp
Jake Knapp
Methods in the SessionLab library
Jake Knapp

Four-Step Sketch

design sprintinnovationidea generationremote-friendly
The four-step sketch is an exercise that helps people to create well-formed concepts through a structured process that includes:
  1. Review key information
  2. Start design work on paper, 
  3. Consider multiple variations,
  4. Create a detailed solution.

This exercise is preceded by a set of other activities allowing the group to clarify the challenge they want to solve. See how the Four Step Sketch exercise fits into a Design Sprint