{"version":"1.0","type":"rich","title":"User Day-parting","provider_name":"SessionLab","provider_url":"https://www.sessionlab.com","height":168,"width":360,"html":"\u003cblockquote class=\"sessionlab-method blockquote\" data-lang=\"en\" data-method-id=\"ayewg9\"\u003e\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https://www.sessionlab.com/methods/user-day-parting\"\u003eUser Day-parting\u003c/a\u003e\u003c/strong\u003e\u0026nbsp;\n\u003cem\u003e#hyperisland\u003c/em\u003e\u0026nbsp;\n\u003cem\u003e#innovation\u003c/em\u003e\u0026nbsp;\n\u003cem\u003e#issue analysis\u003c/em\u003e\u0026nbsp;\n\u003c/p\u003e\u003cp\u003eThis exercise supports a user-centred approach to product and service innovation. Teams create an imaginary user (a persona), map out an average day in his or her life, and identify the challenges that he or she experiences. Teams then use this to brainstorm new products or services that could help with those challenges. Finally, sketches or prototypes of the best ideas are quickly developed presented back to for feedback.\u003c/p\u003e\u003c/blockquote\u003e\n\u003cscript async src=\"https://app.sessionlab.com/assets/widgets.js\" type=\"text/javascript\"\u003e\u003c/script\u003e\n"}